
Insight Experience is honored to announce that we have received a Silver award in the Best Advance in Generative AI Solution category as part of Brandon Hall Group’s 2025 Excellence in Technology Awards.
This award highlights our development of the AI-Powered Open-Ended Text Evaluator, an enhancement to our business simulation platform that uses generative AI to evaluate open-ended decisions, bringing new levels of consistency, speed, and insight to to learners navigating complex leadership scenarios.
Advancing the Quality and Scalability of Experiential Learning
Open-ended decision-making is one of the most valuable components of a leadership simulation. It reveals how leaders think, communicate, and prioritize. But historically, evaluating these responses has required significant facilitator time and introduced the risk of human inconsistency, especially across teams or multi-facilitator deliveries.
The AI evaluator was built to address these challenges directly. It provides:
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Rapid evaluation of participant messages in seconds.
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Rubric-based scoring aligned to each simulation’s learning objectives.
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Balanced, bias-aware evaluation, designed to reduce variability and ensure equitable feedback across teams.
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Clear, actionable insights for participants on strengths and improvement areas.
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More consistent and reliable feedback for learners, regardless of cohort size or delivery format.
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Detailed rationale for facilitators to support instructional quality and transparency.
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Greater consistency across programs, cohorts, and delivery teams.
For learners, the evaluator means faster, clearer, and more personalized feedback, helping them understand not just how they performed, but how to improve their leadership communication in real time. These advancements strengthen both the learning experience and the operational scalability of simulation-based training.
A Responsible and Intentional Application of AI
The evaluator reflects Insight Experience’s commitment to integrating AI in ways that enhance human-led learning, not replace it. Participants continue to receive human judgment and context; the AI simply ensures they start from a consistent and equitable foundation. Facilitators remain fully in control of final scoring and messaging. The AI provides a consistent, bias-aware baseline that accelerates the evaluation process while strengthening the reliability of feedback.
Recognition from Brandon Hall Group
“The Excellence in Technology Awards celebrate the most forward-thinking innovations shaping the future of learning, talent, and human capital management. This year’s winners exemplify how technology can unlock new possibilities—improving performance, enabling smarter decision-making, and transforming how organizations support and develop their people,” said Rachel Cooke, Brandon Hall Group Chief Operating Officer and leader of the Excellence Awards program.
Entries were evaluated by a panel of veteran, independent industry experts, Brandon Hall Group analysts, and executives using criteria that included fit to need, program design, functionality, innovation, and measurable benefits.
“Our Technology Awards are built on a rigorous evaluation framework that measures true innovation, functional excellence, and quantifiable business impact. The solution providers and organizations recognized this year reflect the highest standards in the industry, demonstrating how technology can accelerate capability, efficiency, and results,” said Mike Cooke, Brandon Hall Group Chief Executive Officer.
About Insight Experience
Insight Experience is a global leadership development firm partnering with organizations committed to growing their talent. For nearly 25 years, our team has advanced the design and delivery of business and leadership simulations that integrate strategic, financial, operational, and people leadership decisions into high-impact learning experiences. We focus on helping leaders understand how their actions drive business results. Contact us to learn more about our leadership development solutions.
The IE Editorial Team
This post comes from the content marketing team at Insight Experience, a global, award-winning leadership development firm specializing in business simulations. Through group-based learning programs, Insight Experience builds leadership capabilities, enhances business acumen, fosters stronger relationships, and strengthens organizational culture.